

Core values guide a company’s actions. Inherent and distinctive, they differentiate an agency from its competitors. At RSG, we continue to increase our credibility as consultants through an explicit set of values.
Because RSG is committed to authenticity and an unparalleled work product, we recently updated our core values to better reflect our current organizational culture. We started this process with a company meeting, in which we devoted time to discussing new values. The result represents how we do business with our values integrated into all of our work.
At RSG we:
• Craft Sincere Relationships
• Only See Opportunities
• Are Driven by Determination
• Make Investments in Ourselves
• Value the Wisdom of Our Clients
Value initiatives are important to organizations, because they contribute to organizational and individual culture. They need to be constantly defined and reinforced, especially as a company grows. Essential to creating a sustainable, high-growth company, core values must translate into every action the company takes and be ingrained into every employee.
Written by Evanne Holloway, a Research Assistant at RSG